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Dealing With Upset Parents  |  ITF Taekwon-Do

Dealing With Upset Parents | ITF Taekwon-Do

It used to be that a satisfied customer/student/parent would share their experience with 3 people and an unsatisfied one would share with 11. Now it’s more like a satisfied customer will share their experience with 3 people and an unsatisfied one will share with 3,000! If you hadn’t noticed, there’s this thing called the internet…

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I Love General Choi, But He Was Dead Wrong About This… | ITF Taekwon-Do

I Love General Choi, But He Was Dead Wrong About This… | ITF Taekwon-Do

No one can argue General Choi’s brilliance when it comes to having created Taekwon-Do and no one can argue his amazing accomplishment of spreading Taekwon-Do all over the world in such a short period of time. There are also many, many other things one could point to that would demonstrate how extraordinary of a man…

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Upgrading Our Upgrade Process | ITF Taekwon-Do

If “upgrade” is a dirty word for you and you feel that such things should not be discussed in association with martial arts, then do us all a favor and find something better to do with your time than reading this and complaining about it. The word “upgrade” is like music to my ears! In…

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Facebook Secrets For New Students and Retention | ITF Taekwon-Do

Facebook Secrets For New Students and Retention | ITF Taekwon-Do

Are you on Facebook? Actually it doesn’t matter if you are or not, because you should be. Not only should you be on facebook, you should be facebook friends with all your students and their parents. Allow me to explain. In the United States there are approximately 206.2 million internet users and 71.2% of them…

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I Really Didn’t Want To See That! | ITF Taekwon-Do

We were given no warning, no time to prepare, yet there was still a school to run. When I found out my dad’s eye needed to be operated on and that he’d be out for eight weeks, I knew I would a big part of making sure his recovery was successful. I learned more and…

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5 Steps to Training Your Student’s Parents | ITF Taekwon-Do

5 Steps to Training Your Student’s Parents | ITF Taekwon-Do

From the parent who insists their child should test even when you know, they know, and everyone else knows they aren’t ready…  to the parent who drops the kid at the door and walks away saying, “Billy hasn’t had his meds yet today. GOOD LUCK!” – we’ve all got a laundry list of stories about…

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Disaster Strikes… | ITF Taekwon-Do

Disaster Strikes… | ITF Taekwon-Do

What do you do when testing is next week, one of your main instructors go down for 6-8 weeks with a detached retina while you’re implementing a new teaching curriculum, one week later another main instructor goes down for at least 6-8 weeks with a torn rotator cuff, 75% of your classes don’t have an…

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Testing…  Celebration or Torture? | ITF Taekwon-Do

Testing… Celebration or Torture? | ITF Taekwon-Do

Belt testings are just one of those things that everyone does differently. The Taekwon-Do Encyclopedia has requirements laid out, but most schools do those requirements and then some. They add their own flavor to it. I don’t necessarily see anything wrong with having a few more expectations than the book does for your students when…

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Are You Ready for 2015? | ITF Taekwon-Do

I’m really not trying to bum you out, but we’re in the middle of the holiday season and with all the events, parties, decorating and family consuming your time, there is a major aspect of your business that is often overlooked. Preparation for 2015! One of the major things that gets overlooked this time of…

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WARNING: Don’t Let The Tempting “Cash-Out” Ruin Your School! | ITF Taekwon-Do Blog

I’m sure by now (especially if you’ve been following me) you’ve heard about instructors doing$30k, $40k, even $50k or more of revenue in one month running their martial arts school. It’s extremely tempting and entirely possible. You can even do it without being a belt factory. I know this because I’ve done it myself. I…

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