This week as I was preparing for this issue of the 1 TKD Insider I discovered how my people are running their schools just flying by the seat of their pants.
I think this Calvin and Hobbes comic closely represents the yearly planning meetings most instructors have (with themselves).
Most instructors don’t have a plan for how they are going to make the money they want to make this month, this quarter, even this year. They don’t have a clear picture of who they’re ideal prospect is and they get frustrated again and again, wondering if their marketing is bad because the one val pak, newspaper ad, or groupon didn’t bring the whole city to their door and solve all their problems.
There is no quick fix or one size fits all answer to running a successful school, but there are principles that you can follow and apply to your school that will greatly increase your happiness, your income and your lifestyle.
Take these principles that I’m offering here each week and do the thinking to make them your own.
You might not have a full-time school like I do. You may have a club on a college campus, a grade school program, teach out of a YMCA, health club or community center.
My point is that it doesn’t matter what your circumstances are. Your job is to take in all the information you can and then ask yourself,
“How can I apply this information to what I do, in order to become more successful at what I do?”
You’ll be amazed at what you will come up with when you start asking and focusing on the right questions.
About the Author:
Mr. Karstadt is the founder of 1 TKD Consulting and owns the longest running ITF Taekwon-Do school in Arizona, Karstadt Taekwon-Do in Phoenix, AZ with his father Master David Karstadt. He has been training since 1984, earned his Black Belt at the age of 8 and is currently an internationally renown intstructor teaching the culture, discipline, leadership and business skills of Taekwon-Do in classes and seminars to Instructors around the world. He has been a member of eight U.S. Taekwon-Do Teams and has traveled to 14 different countries competing in Taekwon-Do. He has won numerous medals at the World Championships and in international competition, most notably winning the 2004 World Championships in South Korea with two gold medals and the Men’s Team All Around Trophy. Mr. Karstadt currently resides in uptown Phoenix, Arizona with his wife and three children. Mr. Karstadt can be contacted by e-mail at email@example.com