As far as summer camps go, there are an infinite number of ways that you could host one, time frames, pricing and locations. I’ve been to amazing training camps up in the mountains, week long and weekend summer training camps at different sites around the country. Again there is no “right way” to do this, but there are profitable ways to do it.
I’m going to share with you what we do to earn an extra $12,000 to $16,000 each year with camps.
It’s not rocket science by any means. It’s a simple formula that anyone can do.
During the summer we host three week long, half-day camps. These camps go from 8am – 12pm Monday through Friday and each camp has a theme.
The themes for summer camps can be anything. There have been “ninja training” camps where kid’s work on gymnastic moves, “movie star” camps where the kid’s learn stunt fights and get them filmed on the last day and belt advancement camps where committed students can put in the hours achieve the next belt rank.
Depending on the camp you want to break up the time between fun activities and training. Going back and forth keeps the kids engaged and makes the time pass quickly.
Another aspect we make sure we add to each camp is a character development component. Each day the kids get a homework assignment that is consistent with the tenet we discussed that day and something that parents want as well. Things like cleaning their room, using yes sir, and no sir at home, memorizing the student oath, doing things the first time, etc. They are also incentivized to get these done by earning stars or stripes the next day at camp.
This is something the parents aren’t necessarily expecting and quickly becomes the parent’s favorite part of our program.
The themes you can use are only limited by your creativity. For ideas use the time of the year, things happening locally, popular tv shows and movies, anything really. There’s the Teenage Mutant Ninja Turtle movie coming out in August and it would be smart to have something going on in your school related to that.
So what are the numbers?
We charge $200 per child and allow 20 kids per camp. $4000 per camp and three camps makes an extra $12,000 over the summer. So where’s the other $4,000 I mentioned earlier. That comes from single day camps. Those can be done when schools have three day weekends. In the U.S., on the Monday of three day weekends like Labor Day and Memorial Day are great times to run camps because not all parents have those days off or would like to get rid of the kids for the day. For those we charge $40 per child and again, only 20 children. $800 per camp and five extended weekends a year makes $4,000.
Don’t be stuck with these numbers. You can charge what you want and allow as many kids as you want, but make sure whatever you do that it’s worth your time and that you are making money!
About the Author:
Mr. Karstadt is the founder of 1 TKD Consulting and owns the longest running ITF Taekwon-Do school in Arizona, Karstadt Taekwon-Do in Phoenix, AZ with his father Master David Karstadt. He has been training since 1984, earned his Black Belt at the age of 8 and is currently an internationally renown intstructor teaching the culture, discipline, leadership and business skills of Taekwon-Do in classes and seminars to Instructors around the world. He has been a member of eight U.S. Taekwon-Do Teams and has traveled to 14 different countries competing in Taekwon-Do. He has won numerous medals at the World Championships and in international competition, most notably winning the 2004 World Championships in South Korea with two gold medals and the Men’s Team All Around Trophy. Mr. Karstadt currently resides in uptown Phoenix, Arizona with his wife and three children. Mr. Karstadt can be contacted by e-mail at email@example.com